Liking, sharing and commenting on business pages is all part of your digital marketing strategy. It is what social is all about. But how do you like a Facebook business page from your own? When commenting on business pages as yourself you are commenting as …
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Should you Build your own website or use a web design company Whatever size your company is, it is now essential to have a website, but do you build your own website or use a website design company? The yellow pages are no longer the …
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For example,Content is king Content is king but a website with lots of traffic is pointless unless your website is user friendly. Take 5, sit back and take a look at your website and its content and layout. If you were a customer that had landed …
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How many people read every word on a website page? Most of the time, no one. People scan pages they don’t read. They will stop when something resonates with them. This is why the Z pattern works when creating your website layout. Drawing the eye …
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Download this FREE resource as a PDF below. A call to action or also known as a CTA is a word, phrase, or sentence that prompts the reader to take an action. CTAs are usually placed in the form of a button in a prominent …
Why you Should Have a Strategy for your Website When planning your website the first thing you should do is create strategy, but why should you have one? In simple terms a website (or any other marketing project) without a strategy is like going on …
What is Digital Marketing? When I ask the question to small businesses ‘what does digital marketing mean too you?’ I often get the reply, ‘its your website SEO’. But it is much more than that, digital marketing is not only your website activity but also …
Read more8 Basic digital marketing channels for your small business
Are you giving a great first impression when a visitor is landing on your homepage? Your home page is often the first page a visitor will see, making it one of the most important pages on your website. Here are 6 things to include on …
Learn how to create meta descriptions and titles easily on your WordPress website. Meta descriptions will not help your websites position on google. But don’t just leave it, it can improve your click through rate. Always fill out your page description to help the end …
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Help your website perfrom better Are your unsure what information and content you should be adding to your website? You could be spending too much time on the look and feel and not looking at the content. Or you may have got side-tracked by the …