Why you should have a strategy for your website Many companies have a website created without any strategy, but why should you have one? In simple terms a website (or any other marketing project) without a strategy is like going on holiday without knowing where you are going. A strategy or plan help us achieve READ MORE
Category: Blog
8 Basic digital marketing channels you can use for your small business
What is Digital Marketing? When I ask the question to small businesses ‘what does digital marketing mean too you?’ I often get the reply, ‘its your website SEO’. But it is much more than that, digital marketing is not only your website activity but also social media channels, SMS, pod casts, video, email, pay per READ MORE
6 things to include on your website home page
Are you giving a great first impression when a visitor is landing on your homepage? Your home page is often the first page a visitor will see, making it one of the most important pages on your website. Here are 6 things to include on your website home page. What Is the purpose of READ MORE
Learn how to create titles and meta descriptions in WordPress
Learn how to create meta descriptions and titles easily on your WordPress website. Meta descriptions will not help your websites position on google. But don’t just leave it, it can improve your click through rate. Always fill out your page description to help the end user know what you are offering. Title tags and READ MORE
Simple checks for your website to help it perform.
Help your website perfrom better Are your unsure what information and content you should be adding to your website? You could be spending too much time on the look and feel and not looking at the content. Or you may have got side-tracked by the technical side of things. You may be getting lots of READ MORE
10 things to check before launching your self build business website
Before you publish your self build business website Publishing your first self build business website can be so exciting, You have spent hours even days getting it just right. It will be the foundation of your digital marketing and represent your company online. Before you press the go live button make sure your site is READ MORE
Should I add a blog to my small business website?
In a nutshell YES! According to Optinmonster.com websites to have a blog have 434% more indexed pages and have 97% more links to their websites. But why do so many shy away from this powerful marketing tool? I hear from lots of small business ‘I don’t have the time’, ‘I don’t have anything to write READ MORE
What is Digital Marketing?
When I ask the question to small businesses ‘what does digital marketing mean too you?’ I often get the reply, ‘its your website SEO’. But it is much more than that, digital marketing is not only your website activity but also social media channels, SMS, pod casts, video, email, pay per click advertising, mobile apps READ MORE
The magic of Search Engine optimisation (SEO)
Search engine optimisation or SEO is simply the process of getting your webpages and content online via search engines such as google. Sold very much by many as some strange magical process, that only a small amount of people can implement.Truth is, it is quite a simple process. The difficult bit (for some) is creating READ MORE
Small business website design in 6 easy steps
As a small business owner, you are probably aware of the importance of having a small business website. A website can make you credible, professional and most of all, your services and products can be found by online searches. If you are at the first or early stages of the process you can find yourself READ MORE